Aesop x L’Oreal Event
The New Chapter, September 2023
Aesop and L’Oréal came together to celebrate their first union.
A 7meter-long Feasting Table placed in the centre of the space, was adorned with an abundance of thoughtfully selected food locally sourced by Rochelle Canteen. Guests were invited to meet, feast and drink against the backdrop of Holy Trinity Bow Church in East London.
A whiskey-based cocktail inspired by Aesop’s scent notes was served upon arrival, while a harpist performed. An 8 meter-long scroll was draped at the back of the alter, providing the backdrop for speeches by Michael O'Keeffe, CEO of Aesop, and Cyril Chapuy, President of L’Oréal’s Luxe Division.
A bespoke 4-piece cello arrangement of Nina’s Simone’s ‘To Love Somebody’ was performed.
Role: Event Director and Producer for Aesop, overseeing delivery of full project. Creative development, production and budget management, venue selection, food and music partner selection, management and contracting. Bespoke gifting creation.